Do we really Help Local Businesses Get More Customers?
Let’s look at some specifics, from customers already reaping rewards with FixMyInfo!
Choose a category of business for full case studies
Fixing your info
You’ve probably googled a company before and found loads of places with all the contact and location details for that business. Take a closer look. There are often inconsistencies. That’s because a lot of this info is gathered by data aggregators rather than being posted by the business owner. If there’s one thing that search engines hate, it’s inconsistencies. What happens when search engines hate you? You get downgraded in search!
Search engines are looking for relevant, consistent information, and they already know you’ll probably choose a local business when you hit search. Of course, some people even use the place name in their search to ensure they see a local business in their results. That’s good news for local businesses – provide they’re showing consistent information.
Search engines don’t want to give you a result in which the most important things: company name, address, phone number, etc. are possibly incorrect. A data aggregator gets hold of the wrong end of the stick and collects wrong or outdated info. You didn’t do a thing wrong, but suddenly your rankings plummet. Fix it, and you’re back up there.
Adding your info
This is an easy one – if your business is not listed where your potential customer is looking, you don’t even have a chance.
Expanding your info
Are you showing your customers what hours you are open? What methods of payment you accept? What brands you represent? Pictures of your establishment? Videos? We help you get all that you can get out of your business listings.
In today’s world, customers are writing reviews. Comments. They praise favorites and they are not shy to complain about things either. The science here is pretty simple: If you know what customers are saying, you can engage with them! You may be surprised at how quickly you can turn a negative review into the exact opposite, and finish up with a happy client who is telling everyone how great your service is!
The key is – you can only do so if you see what they are writing, and where they are writing it. Without our help, you may be missing all of these opportunities.
What’s the bottom line?
Fixing your info may not be the only strategy to increase your traffic and conversion rates, but it makes an enormous difference. If you’re hoping to improve your rankings and haven’t checked this small but important issue, you can get a free report from FixMyInfo. Then it’s up to you to decide whether you’ll fix all the ins and outs yourself, or whether you’ll get us to do it for you. Either way, you’ll have a baseline to measure how effective implementing this strategy will be.