Why costs for local SEO campaigns vary

This is a great article on local SEO that gives some very good labels to the levels of local search help you can purchase these days. We consider our Concierge service to be a the “holistic” variety, but we offer our services at much more competitive rates. Looking to purchase local SEO services, but wondering … Read moreWhy costs for local SEO campaigns vary

Google Testing Shaded Star For Local Reviews

It’s funny how tiny changes, such as a shadow on the stars of reviews, can have such an influence. The subtleties of marketing are fascinating. Have you checked your reviews? Do you know what customers new & old are saying about your business? Click here for a free checkup. Brian Barwig spotted a subtle test … Read moreGoogle Testing Shaded Star For Local Reviews

Six most interesting search marketing news stories of the week

Welcome to our weekly round-up of all the latest news and research from around the world of search marketing and beyond. This week we might as well rename the weekly round-up ‘a ton of new stuff from Google’, as there’s nothing but new products and announcements from the big G for as far as the … Read moreSix most interesting search marketing news stories of the week

Google launches Firebase Analytics for mobile apps

  Google has launched Firebase Analytics, a new analytics solution for mobile apps, at this year’s I/O 2016 developer conference.  Firebase was acquired by Google in late 2014 and helps developers build apps for Androids, iOS and the Web. Current features include Realtime Database, User Authentication and Hosting. However, based on app developer feedback, Firebase … Read moreGoogle launches Firebase Analytics for mobile apps

Five places your business should source online reviews other than Google & Yelp

  Hopefully by now you know how important it is to not only have local reviews posted for your business, but to incorporate those reviews into your overall marketing and advertising plan. According to WordStream, “79% of consumers trust online reviews as much as personal recommendations, 85% of consumers say that they read online reviews … Read moreFive places your business should source online reviews other than Google & Yelp