Bing launches bots for local businesses

From SearchEngineLand Bots are created automatically from data in Bing Places and will soon work with Facebook Messenger and Cortana. Bots are coming to Bing in a big way. Through its Bot Framework, Microsoft is starting to integrate chatbots into search results — to make search more interactive and transactional. In April, Matt McGee spotted … Read moreBing launches bots for local businesses

SSL (https) is … really important.

Google’s Chrome browser will soon be labelling sites that do not have SSL with the label, “Non-secure”. I don’t know if you recognize just how big a deal that is – but some studies show that more than 50% of web visitors will immediately leave a site that has this label. Passwords and credit cards are not … Read moreSSL (https) is … really important.

What Local Businesses Must Know About Local Search – Right Now

Whether a local business is a stand-alone, single location or part of a massive national or global brand, it shares a common goal with every other business. Every local business wants to be findable in search and therefore visible to the public – those consumers trying to solve a problem or fulfill a need as … Read moreWhat Local Businesses Must Know About Local Search – Right Now

Earthquake in Local Advertising

… and it starts in Australia. The Yellow Pages was a fantastically huge cash cow for many years. They were a cash cow because they had a virtual stranglehold on the market – if you were not in the Yellow Pages, you were not getting business. Period. And you know what? They were right. And … Read moreEarthquake in Local Advertising

Facebook tests an enhanced local search and discovery feature offering business suggestions

by Sarah Perez for Tech Crunch Facebook is testing an enhanced local search feature that could see the social network creeping in on Google Maps, Foursquare and Yelp territory, TechCrunch learned and Facebook confirmed. Facebook users are now able to surface recommendations of nearby places – like “dinner nearby” or “bars nearby,” for example  – by … Read moreFacebook tests an enhanced local search and discovery feature offering business suggestions