Whether a local business is a stand-alone, single location or part of a massive national or global brand, it shares a common goal with every other business. Every local business wants to be findable in search and therefore visible to the public – those consumers trying to solve a problem or fulfill a need as … Read moreWhat Local Businesses Must Know About Local Search – Right Now
By DAVID CARD, for StreetFightMag. A new industry-sponsored study of mobile advertisers and agencies offers guidance for hyperlocal marketing providers. Big brands and their agencies are increasing their mobile marketing efforts, with a keen focus on location data and social media integration. The Mobile Marketing Association recently released a report sketching out the key findings from … Read moreSurvey of Mobile Marketers Highlights Growing Focus on Location Data, Social Media
We check usage on our sites every day. It may comes as a surprise to you, but almost half of our usage comes from mobile. Are you mobile friendly? Last week, Google’s Webmaster Trends Analyst John Mueller confirmed on Twitter that the latest wave of changes to Google’s mobile-friendly ranking signal has Source: How do … Read moreHow do I make sure my site is mobile friendly? A checklist | Search Engine Watch
