Don’t get caught napping: 87% of online business listings are wrong or inconsistent

The single most important factor in online search success is simple and cheap to fix – and your competitors couldn’t be bothered! Most small and medium enterprises know that SEO is important to get their businesses found online. What many of them don’t realize is that a lot of customers aren’t even going to go … Read moreDon’t get caught napping: 87% of online business listings are wrong or inconsistent

Will clients find you?

They’re looking for a local business just like yours: will they find you? Nowadays, very few people use the phone book to find local businesses. Why should they? All the directories are online. They hit the internet, often using their handy smart phones, and they search for a specific type of business in the area … Read moreWill clients find you?

Why is Listing Accuracy so important?

So here I am posting about, and referring to a competitor’s article. What a I thinking?! I’m thinking that George Freitag with Moz Local has put out a very important video that gets into some pretty smart detail about some of the intricacies of why your business listings accuracy is so important. It all boils down … Read moreWhy is Listing Accuracy so important?

Google Testing Shaded Star For Local Reviews

It’s funny how tiny changes, such as a shadow on the stars of reviews, can have such an influence. The subtleties of marketing are fascinating. Have you checked your reviews? Do you know what customers new & old are saying about your business? Click here for a free checkup. Brian Barwig spotted a subtle test … Read moreGoogle Testing Shaded Star For Local Reviews

Six most interesting search marketing news stories of the week

Welcome to our weekly round-up of all the latest news and research from around the world of search marketing and beyond. This week we might as well rename the weekly round-up ‘a ton of new stuff from Google’, as there’s nothing but new products and announcements from the big G for as far as the … Read moreSix most interesting search marketing news stories of the week