Some interesting statistics on B2B advertising in social media… what are people really doing? 48% of marketers build a new landing page for each marketing campaign. (MarketingSherpa) 68% of B2B businesses use landing pages to garner a new sales lead for future conversion. (MarketingSherpa) 16% of landing pages are free of navigation bars. (MarketingSherpa) 48% … Read moreLinkedIn vs Facebook B2B advertising – and more stats
by Sarah Perez for Tech Crunch Facebook is testing an enhanced local search feature that could see the social network creeping in on Google Maps, Foursquare and Yelp territory, TechCrunch learned and Facebook confirmed. Facebook users are now able to surface recommendations of nearby places – like “dinner nearby” or “bars nearby,” for example – by … Read moreFacebook tests an enhanced local search and discovery feature offering business suggestions
by Barry Schwartz for SEO RoundTable If you search in Google for local businesses and get even more specific, such as ask for their reviews, phone number, address, hours of operation and so on, Google will now give you that information in the local box. Google did give you this information previously as a featured snippet … Read moreGoogle Local Results Showing Query Specific Data, Like Hours, Reviews, Phone & Address
Getting Things Done With the Help of Your Friends Source: Facebook.com People come to Facebook every day to connect and share experiences with friends and family. We share the great places we go and we ask our friends for advice when we need help getting things done. Today we’re starting to introduce a variety of … Read moreFacebook recommendations – a local pot of gold?
They’re looking for a local business just like yours: will they find you? Nowadays, very few people use the phone book to find local businesses. Why should they? All the directories are online. They hit the internet, often using their handy smart phones, and they search for a specific type of business in the area … Read moreWill clients find you?
The short answer is: YES! Yes, even we we were a little surprised at just how far and wide Pokemon Go has gotten in such little time. And even more surprised when more than one client spent some time talking to us about Pokemon today – granted, these are hi-tech-bars and restaurants, so they are expected to … Read moreIs Pokemon Go good for local businesses?