{"id":1979,"date":"2016-06-06T15:29:55","date_gmt":"2016-06-06T15:29:55","guid":{"rendered":"http:\/\/fixmyinfo.com\/?p=1979"},"modified":"2016-06-06T19:12:20","modified_gmt":"2016-06-06T19:12:20","slug":"truth-content-marketing","status":"publish","type":"post","link":"https:\/\/fixmyinfo.com\/truth-content-marketing\/","title":{"rendered":"The truth about content marketing"},"content":{"rendered":"

The following is a refreshing look at what we do.<\/p>\n

Instant results cost a lot of money (read: buy advertising) and they do indeed deliver. But the second you stop advertising, those results are no longer coming in. For some businesses, this is ok. For most businesses, it’s the longer term that counts the most.<\/p>\n

Jay Acunzo takes you straight into the brain of just about every content marketer out there.<\/p>\n

We should have admitted long ago that content doesn\u2019t scale quite like\u00a0buying ads;\u00a0that this stuff isn\u2019t a middle school field day where we all get trophies; that this is about having a more creative mindset, a more audience-first approach, and a deep love of craft.<\/p>\n

This isn\u2019t easy. This isn\u2019t something you find on a listicle. This is a a ruthless battle\u00a0to out-work someone else, generate the best ideas, hire the best talent, and produce\u00a0the most creative and most beautiful and most resonant\u00a0ART!<\/p>\n

Source<\/a><\/p><\/blockquote>\n

He could not be more right.<\/p>\n

We may not share an opinion on actual SEO, but the fact of the matter is that it is not something that happens overnight. Success in SEO takes time… \u00a0but each step you take has a shelf-life of sometimes years. Buy an ad? (We can even help you!) And you’re likely to get potential customers coming to your door. Invest in content, and SEO? You’re going to have potential customers coming to your door for month after month after month after year after year.<\/p>\n

So where does that leave the business owner who really is just looking for new business?<\/p>\n

Simple – you need to buy ads. And you need to buy great content and SEO marketing. With that combination, you are taking the business that is available today, and you are playing the long-game too, where more and more targeted customers are going to be coming to your door.<\/p>\n

Where is your local business at today? What is your visibility?<\/p>\n

Check it for free here. No strings attached.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

The following is a refreshing look at what we do. Instant results cost a lot of money (read: buy advertising) and they do indeed deliver. But the second you stop advertising, those results are no longer coming in. For some businesses, this is ok. For most businesses, it’s the longer term that counts the most. … Read moreThe truth about content marketing<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":1980,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[28,49,92],"tags":[117,118,116],"jetpack_featured_media_url":"https:\/\/fixmyinfo.com\/wp-content\/uploads\/2016\/06\/i-dont-really-like-data-1084x581.png","yoast_head":"\nThe truth about content marketing content -<\/title>\n<meta name=\"description\" content=\"local search, listings, seo, online marketing, fix listing, add listing, nap, google local, yahoo local, find business\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fixmyinfo.com\/truth-content-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The truth about content marketing content -\" \/>\n<meta property=\"og:description\" content=\"local search, listings, seo, online marketing, fix listing, add listing, nap, google local, yahoo local, find business\" \/>\n<meta property=\"og:url\" content=\"https:\/\/fixmyinfo.com\/truth-content-marketing\/\" \/>\n<meta property=\"og:site_name\" content=\"FixMyInfo - We help Local Businesses get more customers.\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/FixMyInfo\/\" \/>\n<meta property=\"article:published_time\" content=\"2016-06-06T15:29:55+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2016-06-06T19:12:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/fixmyinfo.com\/wp-content\/uploads\/2016\/06\/i-dont-really-like-data-1084x581.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1084\" \/>\n\t<meta property=\"og:image:height\" content=\"581\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:creator\" content=\"@fixmyinfo\" \/>\n<meta name=\"twitter:site\" content=\"@fixmyinfo\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/fixmyinfo.com\/#organization\",\"name\":\"FixMyInfo\",\"url\":\"https:\/\/fixmyinfo.com\/\",\"sameAs\":[\"https:\/\/www.facebook.com\/FixMyInfo\/\",\"https:\/\/www.linkedin.com\/company\/3328617\",\"https:\/\/www.pinterest.com\/fixmyinfo\/\",\"https:\/\/twitter.com\/fixmyinfo\"],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/fixmyinfo.com\/#logo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/fixmyinfo.com\/wp-content\/uploads\/2016\/05\/logo-1.png\",\"width\":179,\"height\":44,\"caption\":\"FixMyInfo\"},\"image\":{\"@id\":\"https:\/\/fixmyinfo.com\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/fixmyinfo.com\/#website\",\"url\":\"https:\/\/fixmyinfo.com\/\",\"name\":\"FixMyInfo - 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