{"id":295,"date":"2016-03-02T18:46:45","date_gmt":"2016-03-02T18:46:45","guid":{"rendered":"http:\/\/blog.fixmyinfo.org\/?p=126"},"modified":"2017-07-14T15:55:55","modified_gmt":"2017-07-14T15:55:55","slug":"how-are-your-customers-finding-your-local-business","status":"publish","type":"post","link":"https:\/\/fixmyinfo.com\/how-are-your-customers-finding-your-local-business\/","title":{"rendered":"How are your customers finding your local business?"},"content":{"rendered":"<p>You might be surprised to know that less than 40% of them are finding your listing from a direct search on a search engine. According to Greg Stirling, a typical path to purchase &#8220;&#8230; typically involves multiple site categories and several devices.&#8221;<\/p>\n<p><a href=\"http:\/\/searchengineland.com\/survey-under-40-percent-start-a-local-search-with-a-search-engine-240426\" target=\"_blank\" rel=\"noopener\">(See Greg&#8217;s\u00a0article on SearchEngineLand here.)<br \/>\n <\/a><\/p>\n<p>Our own research suggests that at least 40% of local searches are now completed on mobile devices and this number continues to grow every year.<\/p>\n<p>YP.com and IDC Research teamed up to better understand how today\u2019s buyers\u00a0use\u00a0technology to search for products and services and eventually\u00a0make purchases, both online or offline.<\/p>\n<p><img loading=\"lazy\" class=\"alignnone\" src=\"http:\/\/national.yp.com\/blog\/wp-content\/uploads\/2016\/01\/ZigZag-White-Paper-Header-Image-800x332.png\" alt=\"\" width=\"800\" height=\"332\" \/><\/p>\n<p>It has never been more clear that local businesses must be aware of where their businesses are listed (or are <strong>not<\/strong> listed!), and if that information is indeed correct.<\/p>\n<p>FixMyInfo helps local businesses find where they are listed and fix it when problems are found. <a href=\"http:\/\/www.fixmy.info\/?utm_source=blog-126&amp;utm_medium=Blog&amp;utm_campaign=GeneralBlogging\">Click here to search for your business <\/a>&#8211; it&#8217;s free and it&#8217;s easy to do.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>You might be surprised to know that less than 40% of them are finding your listing from a direct search on a search engine. According to Greg Stirling, a typical path to purchase &#8220;&#8230; typically involves multiple site categories and several devices.&#8221; (See Greg&#8217;s\u00a0article on SearchEngineLand here.) Our own research suggests that at least 40% &#8230; <a title=\"How are your customers finding your local business?\" class=\"read-more\" href=\"https:\/\/fixmyinfo.com\/how-are-your-customers-finding-your-local-business\/\">Read more<span class=\"screen-reader-text\">How are your customers finding your local business?<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[],"jetpack_featured_media_url":"","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How are your customers finding your local business? -<\/title>\n<meta name=\"description\" content=\"local search, listings, seo, online marketing, fix listing, add listing, nap, google local, yahoo local, find business\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fixmyinfo.com\/how-are-your-customers-finding-your-local-business\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How are your customers finding your local business? 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