{"id":300,"date":"2016-04-18T21:58:02","date_gmt":"2016-04-18T21:58:02","guid":{"rendered":"http:\/\/blog.fixmyinfo.org\/?p=156"},"modified":"2016-04-18T21:58:02","modified_gmt":"2016-04-18T21:58:02","slug":"will-facebook-salvage-qr-codes-from-the-dustbin-of-local-marketing-history-understanding-google-my-business-local-search","status":"publish","type":"post","link":"https:\/\/fixmyinfo.com\/will-facebook-salvage-qr-codes-from-the-dustbin-of-local-marketing-history-understanding-google-my-business-local-search\/","title":{"rendered":"Will Facebook Salvage QR Codes from the Dustbin of Local Marketing History? | Understanding Google My Business &#038; Local Search"},"content":{"rendered":"<h1>Understanding Google My Business and Local Search<\/h1>\n<blockquote>\n<div>\n<p>QR Codes never took off in the US. It was an offline to online play that always required too many apps, took too many steps, was too obtuse and ended up not solving any problems. I once used them to learn the history of the streets a small town in Hungary \u2013 the only time I ever really used it.<\/p>\n<p>But Facebook with it\u2019s Messenger ScanCode is ready to replay the story and this time I think that it has a compelling context \u00a0which, for me, portends the return of the QR code as an effective small business tool\u00a0\u2013\u00a0in the form of a compelling\u00a0customer communication channel that most, if not all,\u00a0businesses will want to participate in.<\/p>\n<p>Imagine standing in the aisle of your local grocery store, getting ready to be pissed because they have moved the fish sauce once again. Instead of the endless wandering the aisles in search you point Messenger at ScanCode and you ask: Where is the Fish Sauce? \u00a0And the response whether from a person or perhaps even an AI bot says: Aisle 10 half way down.<\/p>\n<\/div>\n<\/blockquote>\n<div><\/div>\n<p>See full story on <cite><a href=\"http:\/\/blumenthals.com\/blog\/2016\/04\/14\/how-facebook-will-salvage-qr-codes-from-the-dustbin-of-history\/?mc_cid=0449efd87a&amp;mc_eid=d2078cfea2\" target=\"_blank\">Will Facebook Salvage QR Codes from the Dustbin of Local Marketing History? | Understanding Google My Business &amp; Local Search<\/a><\/cite><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Understanding Google My Business and Local Search QR Codes never took off in the US. It was an offline to online play that always required too many apps, took too many steps, was too obtuse and ended up not solving any problems. I once used them to learn the history of the streets a small &#8230; <a title=\"Will Facebook Salvage QR Codes from the Dustbin of Local Marketing History? | Understanding Google My Business &#038; Local Search\" class=\"read-more\" href=\"https:\/\/fixmyinfo.com\/will-facebook-salvage-qr-codes-from-the-dustbin-of-local-marketing-history-understanding-google-my-business-local-search\/\">Read more<span class=\"screen-reader-text\">Will Facebook Salvage QR Codes from the Dustbin of Local Marketing History? | Understanding Google My Business &#038; Local Search<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":157,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[3],"jetpack_featured_media_url":"","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Will Facebook Salvage QR Codes from the Dustbin of Local Marketing History? 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